Sara Kaplan is a doctoral student in Organization & Management at the Goizueta Business School of Emory University. She holds a Master’s of Science degree in Organizational Behavior from Queen’s University at Kingston in Ontario, Canada, and a Bachelor's degree in Finance from the University of Denver. Prior to pursuing an academic career, she provided consulting services within the telecommunications industry and was the lead data hosting pricing analyst for Epic, a major healthcare software provider. Presently, Sara passionately pursues providing insights for macro-level organizational theory. She is particularly interested in the context of sustainability certifications. She is focused on what drives organizations to seek third-party endorsements and their credibility from audiences’ perspectives. Sara aims to incorporate multiple research methods into her work including archival data and experiments.


  • Bachelor's in Finance
    University of Denver
  • Master's in Management (Organizational Behaviour)
    Queen's University at Kingston