Business Over Breakfast

Growth marketing, or performance marketing, isn’t just about running Google and Meta ads. It’s about leading with a growth-oriented mindset and structuring your business plans and analysis around customer behavior and meeting your customers where they are. Kelly Goldston, Chief Digital Officer at Spanx, shares the fundamentals of leading with a start-up mentality, and growth marketing orientation, and how you can apply them to any career. 

Everyone knows that different customer segments want different things—that’s what makes them different customer segments. But businesses too often forget that truism when they try to grow. Adding more segments to your customer base can cause problems when the preferences, identities, and values of these segments come into conflict. Professor Ryan Hamilton talks about approaching growth from the perspective of managing customer segment relationships and provides some tools and frameworks from his forthcoming book, The Growth Dilemma, to help managers avoid conflict and create sustainable growth.

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Today, we face growing concerns about a potential recession in the United States, driven by a combination of economic indicators and global uncertainties.  During this session, we examine these signals with Professor Tom Smith, using the "6+2" framework of six key economic indicators and the two critical, monetary and fiscal policies.

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Dr. Rajiv Garg believes 2025 will be the year of AI Agents that will pave the path for agentic workflows. AI agents are reshaping business, but there’s a gap between big promises and real adoption. Are they truly transformational, or just the next wave of automation? In this session, Dr. Garg discusses what’s new, what’s working, and what leaders need to know to navigate AI’s opportunities and challenges. From game-changing use cases to the risks of AI decision-making, he explores how businesses can harness AI agents to drive efficiency, innovation, and a smarter future of work.

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Joe Sutherland, Founder & Director of the Emory Center for AI Learning, explores a broad spectrum of AI topics–latest AI advancements, its real-world applications, and how it’s shaping workforce trends. Whether you're an AI enthusiast, a tech leader, or just curious about what’s next, this session promises to offer valuable perspectives and thought-provoking discussions.

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Innovation isn’t just for startups and R&D. The same principles that drive breakthrough products—prototyping, divergent thinking, and rapid iteration—can help you work smarter, faster, and with greater impact. Scott Sanchez, Affiliate Faculty at Goizueta Business School, discusses how, with AI as your sidekick, you can accelerate insights, enhance iteration, and refine ideas more efficiently. By blending human creativity with AI-powered support, anyone can think and work like an innovator—no title required.

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As we approach executive levels in our careers, a new criteria becomes critical to our advancement – Executive Presence.  We have all heard the term “Executive Presence,” but what exactly does it mean? Brandon Smith, Affiliate Faculty at Goizueta Business School, shares nearly ten years of research on the traits of executive presence.  In this session, not only will you learn the best practices that help any leader, regardless of the industry, develop Executive Presence, but also the subtle derailers that all leaders need to be vigilant to avoid.

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During this insightful session, Professor Richard Berlin highlights the increasing complexities of leadership today, emphasizing the need to adapt leadership styles to rapid technological change, globalization, hybrid work, social responsibility, and evolving workforce expectations. Gain frameworks and insights to equip them to be leaders with the skills required to address these challenges.

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We all have an aspirational self, which is the imaginary version of ourselves that’s smarter, funnier, happier, and more successful. The problem is that we don’t have a roadmap on how to reach our aspiration line. In Get the Best from Yourself, author, professor, and workshop leader Jamie Turner will walk you through a step-by-step plan on how to become the version of yourself that you know is out there … if you only had a roadmap.

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What happens when the status quo is challenged in corporate boardrooms? On April 3, 2024, The Walt Disney Company emerged victorious in a proxy contest, or a contested election of its board. This session uncovers how shareholder voting and activism influence leadership, strategy, and value creation. Drawing on real-world examples from Disney, Apple, Yahoo, and DuPont, Professor Wei Jiang shares the strategies behind proxy battles, contested board elections, and control challenges. Discover the delicate balance between empowering shareholders and maintaining managerial autonomy. Gain valuable insights into the evolving dynamics of corporate power.

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Professor Tom Smith reflects on the economic trends of 2024, provides a real-time update on the current landscape, and discusses what’s on the horizon for 2025. Whether you’re planning for your organization or your personal finances, this session explores what matters most and how to prepare for the road ahead.

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Our intelligence and well-being are linked in ways we’ve only begun to understand. Emerging evidence suggests a concerning trend: declining human intelligence accompanied by rising chronic disease and mental health challenges. These issues don’t just affect us personally—they ripple into the success of our organizations. Eric Holshouser, Adjunct Faculty at Emory School of Medicine and Affiliate Faculty at Goizueta Business School, shares a guilt-free, science-backed approach to:

• Boost your intelligence,
• Enhance your health, and
• Infuse more joy into the business community this holiday season!

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Omar Rodríguez-Vilá, Professor in the Practice of Marketing, and Marc Mathieu, former SVP of AI Transformation at Salesforce, unpack the essential strategies for leaders navigating AI-driven change. They share insights on what it truly takes to prepare organizations for AI and how to lead successfully through significant transitions.

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Josh Crafford, Global Learning Leader, uncovers the competitive edge neurodiversity can bring to your organization. This insightful session reveals how neurodivergent individuals—who may already make up 10-20% of your workforce—possess unique skills that outperform AI in critical areas. Through a blend of compelling stories, actionable data, and lived experiences, you’ll learn how fostering an inclusive environment can unleash these hidden strengths to drive innovation and success.

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Discover seven key strategies to build resilience and avoid burnout with Dorothéa Bozicolona-Volpe. In this actionable session, you will learn practical tips for cultivating community, leveraging your digital footprint, and growing your business and brand with empathy.

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Uncover how to transform career development into a driving force for retention and performance within your organization. In this session, Chris Adams explores practical approaches to aligning employee goals with company objectives, ensuring your team feels valued, motivated, and prepared to excel. Learn how to create an environment where talent thrives, and ultimately leads to reduced attrition and stronger business outcomes.

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For many of us, our professional lives are shaped by the global nature of work – even if we aren’t always immediately aware of the international connections. As a result, cultural factors easily become challenges. How do we confidently address cross-cultural differences and how strategic are we in building bridges across the culture gaps we encounter? Since organizations are only as global as the people who work for them, a major task for leadership is finding solutions to cross-cultural conundrums.

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Employee well-being has become an increasingly important challenge for organizations. Emily Bianchi, Associate Professor of Organization & Management, in this webinar, shares insights on what science tells about the sources of well-being and some of the ways organizations can support employee well-being.

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Despite the critical role teams play in delivering great business results, when’s the last time we focused on the collaboration of a team, as opposed to just the results of it? Perhaps it’s time to redesign collaboration to be more human-centered. Collaborative Leadership is a simple methodology designed to transform how teams work by balancing results with process and relationships between people. In this session, Scott Sanchez, Adjunct Faculty, and Robert Berris, Brightwell Chief Innovation Officer, discuss Collaborative Leadership and leave you with the following these three actionable steps: 

1. Create and embed values to shape team behaviors and mindsets 
2. Intentionally design meetings to amplify collaboration 
3. Prioritize the right work and drive ongoing alignment to it

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Monique LaRue Wilson, relationship management consultant, podcaster, coach, and keynote speaker, will explore the critical period of being "in-between" career roles and how to make the most of it. Whether you are actively seeking your next role, or simply navigating a voluntary or involuntary pause in your professional journey, this conversation is designed to equip you with the mindset, skills and strategies to not just survive, but to thrive during these times. Monique covers three major points to ensure the audience makes the most of their critical in-between:

1. Inner Work (Mindset) -  Embrace the in-between as a period of growth and self-discovery.

2. Outer Work (Skilling Up) - Gain the skills and experience to strengthen and support a career shift or to expand your current skill set.

3. Staying Active and Engaged - Constantly learning, connecting and engaging with people, activities and subjects that feed and inspire you!

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