Program Finder

As innovations in technology progress, new capabilities and solutions unfold transforming the marketplace and society at large. This course focuses on the fundamental principles underlying various technological evolutions and how their interplay enhances the potential and opportunities for markets, businesses, and individuals.

AI in Marketing examines the burgeoning role of AI in marketing decisions and actions. The course will adopt the customer equity framework, which links the value of the customer to the organization to the following components: customer acquisition, customer retention, and relationship development. The course will be built around these components, examining the application of marketing technology and AI to support growth through each component. We will use the customer journey to tie these components together. Application Deadline: July 28, 2025 | Payment Deadline: August 4, 2025

This course is intended to give students an idea of the work conducted by investment banks. Areas reviewed will include debt financing, equity underwriting, merger & acquisition advisory assignments, and trading activity. Special emphasis will be placed on the methods commonly applied when conducting valuation, debt capacity, and transaction analysis. In addition, there will be summary of investment banking history and of the peripheral players (private equity and hedge funds) that interact with banks. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

The course provides students with several tools and concepts necessary for the contemporary practice of product management (PM) and brand management (BM). Students are exposed to the modern-day challenges faced by a broad variety of firms in developing and launching new products, managing their product lines, and creating and maintaining brand equity. Hence, the course is relevant to students whose interests are in general management and consulting as well as those who expect to work directly in PM/BM. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

Data Visualization will introduce students to the techniques and tools used to create effective visualizations that clearly and efficiently communicate relationships within data. Students will learn how to perform exploratory analysis through visualization, how to create professional looking visualizations for use in business reports and presentations, and how to design interactive visualizations and dashboards. The course will cover the common quantitative messages users attempt to understand or communicate from a set of data and the associated visualizations used to help communicate each message. These include time series, rankings, proportions, deviations, frequencies and distributions, correlations, categorical comparisons, and geospatial plots. Students will primarily utilize Tableau, but will be exposed other tools including Power BI and R. No prior coding experience is necessary. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

The objective and goal of this course is to broaden your awareness of the impact of global economic, financial, geopolitical, and demographic trends on business. The class provides conceptual frameworks and tools for analysis critical to conducting business in the international environment. Implications for human as well as economic development are discussed. The class will enable students to think globally and strategically; develop diverse perspectives on global business, the macroeconomy, and the future; read and analyze macroeconomic data releases; and understand the increasing global connections that impact business and finance. Also, the class will explore the evolution of macroeconomic policy and events as it pertains to recent events, including COVID-19 and its substantial global macroeconomic impacts (such as massive record-sized government deficits). Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

This course equips you with the necessary skills to enhance business outcomes using data analytics. The foundation of this course revolves around grasping the essentials of data and analytical instruments for bolstering decision-making processes that lead to business enhancement. By prioritizing a strategy focused on the customer, it examines the ways in which analytics can facilitate measures to foster expansion through gaining new customers, nurturing existing relationships, and ensuring customer loyalty.

This course prepares you with the essential tools, frameworks, and understanding needed to lead organizations through the complex terrain of digital transition. Participants who complete the course can expect to: Understand the core concepts of digital disruption and how it impacts businesses Learn about the strategies to leverage digital transformation for competitive advantage Discover the role of innovation in overcoming disruption challenges Explore successful case studies of digital transformation across different sectors Equip yourself with the tools to become a change agent in your organization

Compared to traditional investments, such as public stock, public bonds, and cash, alternative investments represent the largest and fastest growing asset class in the world. Alternative Investments include venture capital, private equity, real estate, hedge funds, and distressed securities. This class was designed specifically for executive MBA's interested in (i) how to start their own business, (ii) how to buy an existing business, (iii) how to invest in real estate, and (iv) how to optimize your personal investment portfolio. In addition this class is highly suitable for those students who have significant interaction with alternative asset managers. The class is divided into seminar-like sessions discussion (i) organization and strategy of the alternative investments industry, (ii) valuation, capital structure and term sheets, (iii) new venture financing, and (iv) deal structuring. The course is in a case/discussion format and is highly interactive. Four guest speakers will join us during the semester. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

This course deals with the valuation and use of fixed income securities. It begins with the concept of the time-value-of-money and interest rates applied to bond pricing, and progresses through an examination of complex structured products and fixed income derivatives. Initially the focus is on the markets for fixed income securities, and the tools of pricing through the discounting of cash flows. Next, we study primary fixed income securities: Treasury bonds, corporate bonds, and municipal bonds. From there we move into the structured products of fixed income: mortgage-backed securities and CMOs. We conclude the course with coverage of fixed income derivatives, both over-the-counter (OTC) and exchange-traded (listed) products. Throughout, the course maintains a dual objective: to educate you in the principles of fixed income securities and structured finance, while at the same time giving you an understanding of how Wall Street is involved in the financial markets. At various times the material may appear advanced and mathematically technical. However, this course is intentionally designed to de-emphasize the technical aspects, and is suitable for students with no prior background in fixed income, and with a grasp of mathematics only at the level of high school algebra. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

This course is designed to endow you with an entrepreneurial perspective, enhance your ability to use functional knowledge in an applied setting, and familiarize you with the skills and resources necessary for starting a new venture. By the end of the class you will be able to: • Identify trends and opportunities in the marketplace • Formulate new venture ideas • Analyze your market and validate your customer base • Present a competitive analysis of a specific industry • Create a revenue model, forecast costs and demand, and assess potential profitability • Understand how financing, venture capital and valuation work • Utilize a business model canvas • Put together and present a business plan and pitch • Analyze ventures, both inside and outside of corporations" Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

This course is designed to introduce you to some theoretical frameworks that will help you understand how consumers act, think and feel. You should be able to apply these frameworks to everyday marketing problems ranging from determining consumer needs to ensuring consumer satisfaction. Consumer behavior is an interdisciplinary field and as such, the theories in this course are based on psychology, sociology, economics and marketing. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

This course is designed to help students develop fundamental data analysis skills needed to make informed marketing decisions. In this course, you will learn the scientific approach to marketing with hands-on use of databases, analytics and computing systems to aid marketing decisions. While quantitative methods will be employed throughout the course, the goal is not to produce experts in statistics; rather, you will gain the competency to interact with and manage analytics and research teams to provide insights for marketing decisions. Application Deadline: August 4, 2025 | Payment Deadline: August 11, 2025

In this 2 day, in-person course, you will master effective negotiation strategies that can be applied in an array of business environments. You will feel more confident making tough decisions within the realm of negotiating and bargaining; you will have the ability to close deals more effectively; and, you will have enhanced your overall negotiation skill set. Payment Deadline: September 11, 2025

As innovations in technology progress, new capabilities and solutions unfold transforming the marketplace and society at large. This course focuses on the fundamental principles underlying various technological evolutions and how their interplay enhances the potential and opportunities for markets, businesses, and individuals.

This course provides leaders, managers, and change agents with models to better understand reactions to change while elevating skills necessary to gain buy-in and support when adapting to new workplace conditions. Payment Deadline: October 29, 2025

This course equips you with the necessary skills to enhance business outcomes using data analytics. The foundation of this course revolves around grasping the essentials of data and analytical instruments for bolstering decision-making processes that lead to business enhancement. By prioritizing a strategy focused on the customer, it examines the ways in which analytics can facilitate measures to foster expansion through gaining new customers, nurturing existing relationships, and ensuring customer loyalty.

This course prepares you with the essential tools, frameworks, and understanding needed to lead organizations through the complex terrain of digital transition. Participants who complete the course can expect to: Understand the core concepts of digital disruption and how it impacts businesses Learn about the strategies to leverage digital transformation for competitive advantage Discover the role of innovation in overcoming disruption challenges Explore successful case studies of digital transformation across different sectors Equip yourself with the tools to become a change agent in your organization Understand the core concepts of digital disruption and how it impacts businesses Learn about the strategies to leverage digital transformation for competitive advantage Discover the role of innovation in overcoming disruption challenges Explore successful case studies of digital transformation across different sectors Equip yourself with the tools to become a change agent in your organization

As innovations in technology progress, new capabilities and solutions unfold transforming the marketplace and society at large. This course focuses on the fundamental principles underlying various technological evolutions and how their interplay enhances the potential and opportunities for markets, businesses, and individuals.

Introduces the framework of a value‐based healthcare delivery system, organized around four key components: (1) what is a value base framework for a delivery system, (2) the need for integrated care delivery at the practice unit, (3) creating system for outcome measurement and monitoring, and (4) the role of payers in encouraging value‐based healthcare delivery.

This course equips students with essential cost performance analysis skills for planning and managing healthcare operations. Participants will learn to identify relevant costs and benefits, estimate service costs, set pricing strategies, and assess profitability and risk using cost-volume-profit relationships. Through a case-based approach, the course applies key management accounting concepts to healthcare settings, covering resource planning, cost behavior analysis, and time-driven activity-based costing. Students will develop budgeting strategies, investigate discrepancies between budgets and actual results, and design performance evaluation systems to ensure organizational strategic alignment.

Learn how to help your organization disrupt itself before anyone else does by exploring strategy, mission, and innovation and how they interact. Develop the knowledge and skills necessary to lead a more agile organization and respond successfully to change in customers during increasingly disruptive times.

Executive Decision Making for Healthcare Leaders is designed by Professor Steve Walton, a leading expert on operational decision making and the impact of leadership on operations outcomes. The program will prepare you to make better decisions by applying a set of processes, strategies, and frameworks that serve as a playbook that you can use in your work environment for immediate impact.

Using the healthcare value chain as an organizing framework, the module is organized around four key modules: (1) designing healthcare delivery systems, (2) capacity planning and decision making under uncertainty, (3) process failure, learning and quality improvement, and (4) new business models and innovations in healthcare.

Gain an understanding of tomorrow’s competitive landscape in healthcare characterized by regulatory uncertainty, confounded consumers, and the ever-shifting balance of power amongst payers, providers and pharma/devices. All these demand that our healthcare leaders be clear in their organization’s strategy and simultaneously excel at leading organizational change.

Innovating Healthcare: A Strategic Approach is designed to guide you through the entire innovation process—from idea generation to implementation. The program equips healthcare professionals and entrepreneurs addressing this market with a set of processes, strategies, and frameworks that serve as a blueprint for enacting change that is supported by a business case and stakeholder buy-in.

The Strategic Leadership in Healthcare course from Emory Executive Education is designed by Professor John Kim, a leading expert in strategic management and planning with a focus on healthcare. The course provides a strategic blueprint for creating the future of healthcare, identifies the drivers of massive systemic changes, and offers proven frameworks for creating a more sustainable healthcare system. The course will help you: Gain a future-oriented perspective on the healthcare sector and how markets and various stakeholders influence the strategies of providers. Develop a top-down strategic view of the US healthcare system and the competitive forces at work. Use key frameworks to break-down problems, frame the scope, and persuade with data. Identify win-win outcomes for quality, cost, access, and provider well-being. Gain confidence to lead your organization through a difficult operating environment.