By exploring strategy, mission, and innovation and how they interact, you will be able to help your organization disrupt itself before anyone else does. Develop the knowledge and skills necessary to lead a more agile organization and respond successfully to change in customers in increasingly disruptive times. Uncover your business' ability to act on a more human mission for the company - doing good while also doing well.
CONTINUING EDUCATION & PROFESSIONAL DEVELOPMENT
REINVENT YOUR BUSINESS STRATEGY
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Number of Sessions
Hybrid: Live Online & In-Person -
Number of Hours
8:30 a.m. - 4:30 p.m. each day -
Course Investment*
Ideal For
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Senior Executives & General Managers
Senior executives and general managers tasked with developing and executing strategies for an organization or group within an organization
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Innovative Leaders
Leaders who wish to bring their organizations to the cutting edge of innovation problem solving and make their work more innovative and agile
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Socially Responsible Leaders
Social responsibility and corporate citizenship leaders who are looking to better integrate the purpose side of the business with the profit side -
Executive Teams
Executive teams who are looking to reinvent or transform their company. Small teams are encouraged to attend to accelerate adoption of these concepts in an organization, as innovation is very much a team sport *Discounts available for teams of 3 or more.*
Course Brochure
HOW YOU WILL DISRUPT
Build knowledge and expertise through activities and real-world case studies of organizations that have been successful in reinventing strategy and mission, and also analyze organizations that have not
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Understand how the traditional elements of organizational focus (mission, strategy, plans, and execution) must be reinvented for today’s rapidly changing world and how the mindset you develop can help separate your organization from the pack
Understand the basics of Design Thinking (DT), a human centered approach to innovation, and how it can be be a guide to reinventing strategy and beyond
The last day of the course, you will develop an action plan to get started reinventing your own business strategy in the weeks that follow.
Learning Objectives
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Learn It
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Experience It
Understand how empathy, prototyping, and iteration have been and can be applied in relation to strategy, with interactive exercises and real-world case studies and discuss how reinvented strategies can lead to reinvented missions, reframing how organizations see their role in the world, with the tighter integration of the goals of the business and the importance of social responsibility -
Expert Faculty

Adjunct Faculty & Product Innovation Officer, Deluxe Corporation
Learn from an Innovation Leader
Scott Sanchez is an innovation leader, with extensive experience in innovation, product management and design, and a history of making simple, yet impactful products and experiences that delight customers. He also serves as an adjunct faculty member for Emory Executive Education at Goizueta Business School. He has brought a customer-driven approach to innovation to organizations of all sizes across many industries to help invent and reinvent products and experiences to create sustainable growth, while unleashing innovators along the way.
CERTIFICATE ELIGIBILITY
Special Pricing
*Emory Executive Education offers special pricing for select constituents:
o Goizueta Business School Alumni/Faculty/Staff
o Emory University Alumni/Faculty/Staff
o Government and Non-Profit
o Veterans
o Group/Multiple
o Custom Clients
Please contact us for more information about our special pricing or to receive your code before you register.
We also offer flexible payment options through Emory Alliance Credit Union. Emory Alliance Credit Union has created an unsecured line of credit for Emory Executive Education participants to assist with the cost of courses:
o Minimum amount: $1,000; maximum amount: $15,000
o 12 months interest only—the balance on the 13th month will be amortized over 36 months
o Interest rate is prime + 4%*
o A monthly billing notice will be mailed to you
o Credit Union membership is required
For more information, call 404-329-6415 (Option 3), or visit emoryacu.com to find a branch near you.
o Goizueta Business School Alumni/Faculty/Staff
o Emory University Alumni/Faculty/Staff
o Government and Non-Profit
o Veterans
o Group/Multiple
o Custom Clients
Please contact us for more information about our special pricing or to receive your code before you register.
We also offer flexible payment options through Emory Alliance Credit Union. Emory Alliance Credit Union has created an unsecured line of credit for Emory Executive Education participants to assist with the cost of courses:
o Minimum amount: $1,000; maximum amount: $15,000
o 12 months interest only—the balance on the 13th month will be amortized over 36 months
o Interest rate is prime + 4%*
o A monthly billing notice will be mailed to you
o Credit Union membership is required
For more information, call 404-329-6415 (Option 3), or visit emoryacu.com to find a branch near you.