BBA Areas of Study

The Academic Experience

Expand your depth of expertise

Functional Area Depths

These area depths represent the key functional areas of business and correspond to our school’s faculty departments. We offer five area depth topics that correlate with many of the career interests students pursue post-graduation.

Accounting is the language of business, and fluency in financial reporting, the legal environment, and taxation should be part of your vocabulary. Every business decision involves choices of transaction structure, resource allocation, reporting to constituents such as shareholders, creditors, and investors, and compliance with many levels of government regulation and taxation. Our Accounting area depth gives you critical skills to help you make complex decisions in an ever-changing environment.

This depth, often taken in conjunction with an area depth in finance, is pursued by students preparing for careers in corporate finance, financial analysis, investment banking, portfolio management, venture capital and private equity, and commercial lending. In your future career as a professional, when deciding whether to allocate capital you will have to analyze and predict future performance and risks for firms. Strong fundamental understanding of financial reporting and accounting and strong analytical and conceptual thinking are crucial components of such predictions.

In addition, BBAs can opt to combine any undergraduate depth with the joint Master of Professional Accounting (MPA) Program.  Whether as a corporate executive, public accountant, consultant, entrepreneur, or investment banker, graduates of the BBA/MPA Program obtain a wide variety of professional credentials to help demonstrate their level of competence and experience in leading business fields. 

Examples of Accounting electives offered at Goizueta: Strategic Cost Management, Sustainbility Measurement & Reporting, Accounting Analytics, Tax Strategy, Financial Reporting, Audit, LedgerTech: Blockchain & Crypto, Machine Learning, Firm Fundamentals & Mispricing, Compensation & Management Control, Accounting for Mergers & Acquisitions

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Interdisciplinary Area Depths

In order to equip BBA students to meet the challenges of a fast-changing and globally integrated world, our faculty has designed cross-functional depths that make use of a range of electives from across academic areas. Interdisciplinary depths allow students to benefit from additional directed choices that provide focused study alongside integrated thinking.

Our Analytic Consulting depth exposes students to a rigorous analysis of business from multiple functional perspectives and prepares them to holistically address business problems and make meaningful recommendations. In addition, the electives in this depth enhances students' ability to identify relevant information and patterns in that information, with an emphasis on analyzing, optimizing, monitoring, and controlling.

Entrepreneurship In Goizueta's BBA Program