Emory Marketing Analytics Center

Emory MAC Conference


The Emory Marketing Analytics Center (EmoryMAC) Conference brings together marketing professionals, faculty, and students from the Atlanta area to learn the latest trends in analytics and spend time networking with other professionals.

EmoryMAC Conference
Each year hundreds of marketing professionals from around Atlanta come to Goizueta Business School to learn of new trends.

Over the years, conference presenters include representatives from companies such as the Atlanta Braves, Ariba, AT&T, Chick-fil-A, Delta Air Lines, Google, The Home Depot, Hyatt Hotels, IBM, Intercontinental Hotels Group, and Target Corporation along with Emory faculty members discussing the latest trends in data-driven approaches to marketing.

The 9th annual Marketing Analytics Conference is produced by Emory alumni, current students, and Goizueta faculty. At the conference, industry practitioners connect with leading-edge analytics thinkers.

Conference Registration


Emory MAC Conference

EmoryMAC Conference focuses on what matters in a data-rich world

At the Emory Marketing Analytics Center Conference, speakers from an array of industries spoke on how best to use the enormous amounts of data available in an era of digital consumption.