Emory Marketing Analytics Center

Emory MAC Conference


The Emory Marketing Analytics Center (EmoryMAC) Conference brings together marketing professionals, faculty, and students from the Atlanta area to learn the latest trends in analytics and spend time networking with other professionals.

9th Annual Emory Marketing Analytics Center Conference

Goizueta Business School, Room W525

Friday, November 1, 2019

8:00AM - 2:30PM


The Marketing Analytics Conference is a dynamic one day conference focused on the latest trends in data-driven approaches to marketing. The conference is designed for industry and academic marketing thought leaders charged with spearheading marketing analytics research as well as driving analytical marketing transformation and innovation. Presenters and moderators include renowned faculty from Emory University as well leading-edge analytics business leaders from companies including Amazon Web Services, Atlanta Regional Commission, Chick-fil-A, The Coca-Cola Company, Deloitte, The Home Depot and InterContinental Hotels Group.

Attendees network and participate in stimulating presentations and interactive discussion and debate. The Marketing Analytics Center conference is produced by Goizueta Business School students, faculty and alumni. In order to give attendees the best possible experience, attendance is limited to 130.

For conference and sponsorship questions, email the Center at gbs.mac@emory.edu.

Each year hundreds of marketing professionals from around Atlanta come to Goizueta Business School to learn of new trends.







Emory MAC Conference

EmoryMAC Conference focuses on what matters in a data-rich world

At the Emory Marketing Analytics Center Conference, speakers from an array of industries spoke on how best to use the enormous amounts of data available in an era of digital consumption.