Deep Grounding, Unlimited Potential.
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Months to Program Completion
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Elective Course Credit Hours
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Total Course Credit Hours
The Formula
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Essential Business Concepts
Your first semester of your Master’s in Management experience will take you through the essential areas of business. Accounting, finance, information systems/operations management, marketing, and organization and management—it’s all there. You’ll build a business foundation that can be leveraged to pivot toward any industry. -
Choice and Flexibility
Your second semester expands upon your areas of interest. Whether you want to delve into the nuances of business and society, strengthen your technical and financial acumen, embark on a guided journey towards launching a new venture, or become adept at understanding marketing strategies and media content, you will find an array of elective courses to fuel and inspire you. -
Adding Value in Real Time
The best way to learn is by doing. The program culminates with an immersive elective in which you’ll work on a team to complete an in-depth project with a company or organization to gain on-the-ground experience while building on your undergraduate training and graduate business knowledge. You’ll tackle a complex problem and make meaningful, informed recommendations as a true professional.
Core Courses
This accounting course is about decision-making in organizations, both internal and external. It is designed for students graduating from liberal arts colleges in non-business areas of expertise. Using financial statements strategically, you will be able to identify the financial levers that affect revenues, expenditures, and profitability. These along with ratio analysis are critical to key external stakeholders of a company. In addition, we will focus on the management accounting system, which provides information for internal decision-making. You will learn about the types of information that internal accounting systems generate and how that information affects decisions such as cost-volume-profit analysis, pricing, break-even, managing inventory, managing costs, and maximizing profitability.
This course will help you improve organizational decisions which involve a cycle of planning and control. The course will incorporate real world applications, including actual financial statements, cases and projects to reinforce the relevance of topics to real business situations.
This one credit-hour seminar is designed for students in the Master in Management program in conjunction with, and in preparation for, optimal participation in the immersive experiential elective. In tandem, this skills-based seminar and the content-rich immersive elective will endow you with the capacity to apply functional business frameworks to add value in an organizational setting.
The seminar has three components in which you will build mastery, personal leadership development, effective organizational problem solving, and optimal team engagement. You will identify and develop your leadership competencies and apply them at a professional level in a team setting. Through a series of exercises, you will develop a systematic process for analyzing complex problems and making actionable recommendations. You will be prepared to utilize these skills and frameworks in your immersive project.
Management & Leadership Communication builds on the critical thinking skills you developed in your undergraduate degree, and then applies those skills to leadership positions in organizations. In this class, you will learn behaviors, communication strategies, and management communication norms that prepare you succeed as a leader.
Communication is most effectively mastered through practice. Therefore, Management & Leadership Communication requires experiential learning and highly interactive participation. In class, you will develop your skills through discussions, role plays, presentations, and exercises; outside of class your strategy development, iterative writing, and analysis of the readings furthers the foundation of your communication skills.
This Professional Development course is composed of a series of sessions, workshops, guided exercises, and assignments designed to help identify how to leverage your combined undergraduate and Master in Management experience toward a career, as well as position you for success at Goizueta and beyond. This course will provide you with the background research, tools, and life-long skills to market your most important product, you.
You will learn about different industries and functions, learn effective methods for job search, and sharpen your interview skills. As you embark on your Master in Management journey, you’ll explore how your personal interests and undergraduate training, when augmented by business knowledge, will align with potential careers, and then you’ll refine your personal brand to form a strategy to kick-start your career.
This course is an introduction to the theory and practice of finance with the objective of gaining an understanding of finance and the financial instruments and models typically utilized for both individual and corporate decision-making. The focus will be on the issues and responsibilities facing a financial manager, and the investment (capital budgeting) and financing (capital structure) decisions of corporations and individuals. The approach we will take to effectively make these decisions is to understand the creation of value through cash flow analysis and the study of the tradeoffs between and among risk, return, and impact.
Specifically, the course covers topics such as the time value of money, net present value (NPV), internal rate of return (IRR), valuation, analysis of risk and return, capital markets, and a firm’s capital structure. We will also discuss the role of finance in a capitalistic economic system that accounts for both shareholder value and stakeholder value.
This course focuses on how technologies are changing the future of business and society. It will explore current and emerging technologies within and across domains and conceptions of a mobile life. Specific topics will include Artificial Intelligence, Internet of Things, Virtual Worlds and Metaverse, Web3, Privacy, and the changing art of the possible.
It is ever more likely that an individual’s first encounter with a commercial, governmental or social service begins with the interface to a digital environment. How will that Digital First entry into commercial and social engagement evolve?
You are not expected to be a technology professional, but the course offers insight and experience of the challenges and complexity of the evolving reality of commerce and society in the digital age.
This class will examine a central question that will be useful to understand as you embark on, and progress through, your careers: why do organizations struggle to effectively execute their strategy? At its core, the course examines two key issues:
- How to align and optimize the operating model to deliver value
- How to align and optimize the organization, including leadership and decision- making, to deliver value
The class will explore various types of business models and how to use a business model canvas to identify key activities, partnerships, and constituent interactions that align a company to deliver value. We will cover forecasting techniques and how to use them to most effectively and efficiently allocate resources. We will learn how to engage in operational decision making through linear optimization and process analysis. The course material will be particularly relevant in framing the complex issues you will encounter in the Master in Management immersion project.
The purpose of this course is to familiarize you with the basic concepts and principles of Marketing Management by introducing you to a framework-based analysis of marketing issues and how they impact organizations and their customers. Through cases, current examples, and a group project, the course will endow you with an appreciation for the role of marketing in organizations and an understanding of how to apply marketing concepts.
The course will improve your approach to structured problem solving, analytical skills, and vocabulary around the marketing discipline, teach you various data analysis techniques corresponding to functional topics within the marketing discipline, and provide you with an introduction to the process required to develop marketing strategies and implementation plans. As an emerging professional, you will draw from other core courses to better understand how the marketing function interacts with other functions within the organization
This course will introduce students to the role of people in organizations and organizations as embedded in the larger society. Topics to be explored include human behavior in organizations, organizational decision-making, competition among individuals and in markets, teamwork and leadership, complex organizational problems, and the organization's role in global challenges. This course will help you consider what motivates people to succeed, what success means, and how people can position themselves and their organizations for success. It is a foundation course for further exploration of business organizations and their social impact. It is designed to shape your understanding of individual behavior in an organizational setting based on an accumulation of research in psychology, sociology, economics, and organizational behavior.
The class will additionally delve into some of the biggest challenges facing businesses today, such as inequality, the role of capitalism in society, and how businesses can help build a more inclusive and sustainable world. To do this, we will draw upon your liberal arts training in critical inquiry and analysis.
Sample Elective Courses
- ACT 530 Personal Financial Planning
- FIN 504 Introduction to the Business of Healthcare
- ISOM 556 Economics of Digital Platforms
- ISOM 557 Management Science in Spreadsheets
- MKT 599r Marketing in Action
- MKT 599r AI in Marketing
- OAM 621 Philanthropy Lab
- OAM 599r The Science of Well-being
- OAM 636 Entrepreneurship
- OAM 538 Strategies for Entertainment and Media
- FIN 625 Real Estate Finance
- ISOM 554 Data Science for Business
- ISOM 655 Superforecasting
- OAM 538 Strategies for Entertainment and Media
- FIN 630 Foundations of Fintech