Focusing on the Intersection of Business & Racial Inequality
Finding InspirationThe racial justice movement inspired Goizueta Business School students to create the first-of-its-kind case competition focused on addressing issues of racial inequality in business. Students around the country were asking what they could do to affect meaningful social change while also educating themselves on issues of systemic and institutional racism. At the same time, major corporations were pledging solidarity and setting goals to tackle racial inequality and injustice.
Real Challenges, Real SolutionsWhile typical case competitions are often focused on a fabricated case “prompt” that describes a situation, scenario, problem or opportunity, The John R. Lewis Racial Justice Case Competition seeks to bring students together with corporations to create bold, innovative, and actionable racial justice/equity initiatives that could create lasting change.
Expanding ImpactThis year we are thrilled to expand our reach by partnering with four diverse universities (Cornell SC Johnson College of Business, Howard University School of Business, Rice Jones Graduate School of Business, and Yale School of Management) who will host the preliminary and public semifinal rounds of the 2021-22 competition. Each university will partner with a corporate sponsor from a specific industry.
- October 1, 2021 - Application opens
- November 19, 2021 - Application deadline
- November 22, 2021 - Sponsor reveal
- December 6, 2021 - Semifinalist teams announced
- January 18, 2022 - Semifinal presentations due
- January 20, 2022 - Semifinals held virtually
- January 21, 2022 - Live final event held virtually
From A Summer of Injustice
An Idea is Born
Case Competition Questions
Yes. All undergraduate and graduate students are invited to apply, regardless of major or concentration.
No, we encourage all students interested in these issues to apply. However, all students on a team must attend the same university.
Yes. However, there is a maximum of two teams from any given university that can be promoted to the semifinals.
No. The preliminary round consists of an industry-generic PowerPoint statement on intention. Semifinalists will be assigned to a corporate sponsor on December 6th and given a specific case prompt based on that sponsor's racial justice/equality goals.
Corporate partners will be announced on November 22.
Yes. All 20 semifinalists will receive a primary research budget of $1,000.
No. PowerPoint Statement of Intention will be separated from other application materials that include university name. The screening committee members will only receive the PowerPoint Statement of Intention.
EducationEducate students on the history of systemic racism in the United States and how they can address systemic issues through innovative and strategic thinking and development of actionable solutions.
ActionProvide corporations with actionable and impactful strategies for addressing racial inequality through targeted initiatives, philanthropy and education.