Strong prompting is quickly becoming a core leadership skill. This course teaches you how to design reliable, high-quality prompts that drive consistent results across writing, analysis, workflow design, decision support, and more. You’ll build AI-enhanced processes, create reusable prompt templates, and learn how to translate business challenges into clear, production-ready AI instructions.
CONTINUING EDUCATION & PROFESSIONAL DEVELOPMENT
AI Prompting for Impact
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Number of Sessions
Online: April 30-May 1, 2026 -
Number of Hours
Two 2-hour sessions -
Course Investment
AI Prompt Engineering for Strategic Business Impact
How It Works
AI Prompt Engineering for Strategic Business Impact equips business leaders, managers, and professionals with practical skills to harness AI tools like ChatGPT, Gemini, and Claude for measurable productivity and strategic advantage. In this highly interactive, non-technical workshop, participants learn to design production-ready prompts, reverse-engineer outputs, and embed AI into repeatable workflows. Through hands-on labs, tool demonstrations, and collaborative exercises, you’ll leave with a personalized Prompt Playbook, ready to enhance communication, decision-making, and operational efficiency in your organization.
AI Prompt Engineering for Strategic Business Impact
Learning Objectives
Explain how large language models (LLMs) such as ChatGPT, Gemini, and Claude generate business value.
Apply prompt engineering principles to produce consistent, high-quality, and context-aware outputs.
Design and test production-ready prompts for real-world business use cases.
Reverse-engineer prompts starting from desired outputs or documents.
Build and document AI-enabled workflows using structured prompts and human review checkpoints.
Develop a Prompt Playbook to extend AI-assisted productivity within their organization.
Instructor Spotlight
Jesse Bockstedt
Jesse Bockstedt is Senior Associate Dean for Graduate Programs and Professor of Information Systems & Operations Management. His research explores behavioral economic issues in technology-mediated environments, with work published in leading journals such as MIS Quarterly and Information Systems Research. A recognized voice on the future of AI, he frequently contributes insights on how organizations can effectively integrate emerging technologies into their operations.
Emory Executive Education Credentials
Upon successful completion of a course or a certificate you will earn a digital badge that will be emailed to you directly. You can showcase your Emory Executive Education credentials by adding your digital badge to your email signature, resume, personal website, Facebook, Twitter, or LinkedIn. These digital badges represent a visual certification that is embedded with data and will allow future employers to gain a better understanding of what you have learned.
