April 17-18 | In-Person

DESIGN THINKING FOR BUSINESS INNOVATION

Payment Deadline: April 10
PROFESSIONAL DEVELOPMENT

COMMAND INNOVATION

The Design Thinking for Business Innovation executive education course shows you how to utilize design thinking principles to push past old ways of thinking and operating. Learn the power of prototyping, ideation, and empathy-building to create customer-centric solutions. You will participate in interactive team-based exercises led by design thinking practitioners that challenge the way you think, act and innovate. Go to the cutting edge and beyond the competition by putting theory into action.
  • Number of Sessions

    In-Person
  • Number of Hours

    9:00 a.m. - 5:00 p.m. each day
  • Course Investment*

    The course fee covers program materials, parking, and includes breakfast, lunch, mid-morning/mid-afternoon break snacks, and all-day hot/cold beverage service.

Professional Development Goals

  • Empathy Building

    Learn how to put yourself in the shoes of your audience to better understand and then solve a problem.
  • Solution Testing

    Learn the importance of iteration and testing to make sure the answer you get is the right one.
  • Challenge Framing

    Learn how to best communicate what the problem is and your approach to solving it.
How it Works

Go Deep In Design Thinking

Explore the importance of iteration in the innovation process, engage in an interactive team-based exercise in design thinking, solve an unfamiliar problem to better understand and apply design thinking concepts, and apply all that you’ve learned in a high-impact, problem-solving activity. In this course, you’ll dig into the strategy and principles of design thinking. Finish feeling ready to solve any problem back at the office.

In two days, we take mid- to upper-level managers from understanding design thinking as a concept to applying it to break down, rethink, and solve complex problems. Design thinking practitioners will lead participants through segments of the program to put theory into action. Leave with actionable skills you can apply immediately. This course applies to our Certificates in Strategy and Innovation and qualifies as an elective for Leadership and Excellence in Business Certificates.
How it Works
  • Hear it!

    Discuss and define innovation as a repeatable business discipline. Understand what design thinking really means.
  • Do it!

    Engage in an interactive team-based exercise to solve a business problem. Explore empathy as a driver of innovation, and build functional knowledge of design thinking principles.
  • Do it again!

    Engage in an interactive team-based exercise to solve a business problem using the design thinking principles learned. Engage people, understand needs, ideate possible prototypes, and test concepts.
  • Apply it!

    Discuss best practices from organizations that execute design thinking processes well. Then, identify key concepts that can be applied back at work.

Innovative Problem Solving

Challenge the status quo and learn new methods for innovative problem solving in the Design Thinking for Business Innovation course.

Faculty Spotlight

Scott Sanchez
Adjunct Faculty & Product Innovation Officer, Deluxe Corporation

Learn from an Innovation Leader

Scott Sanchez is an innovation leader, with extensive experience in innovation, product management and design, and a history of making simple, yet impactful products and experiences that delight customers. He also serves as an adjunct faculty member for Emory Executive Education at Goizueta Business School. He has brought a customer-driven approach to innovation to organizations of all sizes across many industries to help invent and reinvent products and experiences to create sustainable growth, while unleashing innovators along the way.

Certificate Eligibility

Design Thinking for Business Innovation is applicable to the Strategy and Innovation Certificate, the Roberto C. Goizueta Leadership Certificate, and the Certificate in Business Excellence. For more information, please reach out to Learning Advisor, Tammie Long.

Special Pricing

*Emory Executive Education offers special pricing for select constituents:
o Goizueta Business School Alumni/Faculty/Staff
o Emory University Alumni/Faculty/Staff
o Government and Non-Profit
o Veterans
o Group/Multiple
o Custom Clients

Please contact us for more information about our special pricing or to receive your code before you register. Codes cannot be combined.

Want to know more?

Please speak with Learning Advisor, Tammie Long, to learn more about this course and discover how Emory Executive Education can meet your continuing education needs and professional development goals.

Fill out the form below to learn more.

Course Calendar

Download the Emory Executive Education calendar to view upcoming courses for open enrollment.