Our faculty push boundaries—not settling for business as it is but looking at what business could be. Their research tackles the challenges of today and the opportunities of tomorrow.
Faculty Research
Research Spotlight
!['Shake it Off' - Do Grammy-Winning Pop Artists Take More Creative Risks Than Their Runners-Up? /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/Taylor-Swift-tumblr.jpg.webp?itok=BX8cLREi)
![Expert Podcasts: In Corporate Valuation, Customers are King /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/GoizuetaEffect_podcast_1024_512.jpg.webp?itok=zp8-UqMj)
![Expert Perspective: Unpacking the Innovation Process /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/d92db0fa-939e-4040-a74b-0d622d6ca98e_f.jpg.webp?itok=LcGkF-Mi)
![Expert Podcasts: Ready for Career Growth? Advocates are Key! /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/GoizuetaEffect_podcast_1024_512.jpg.webp?itok=zp8-UqMj)
![Unattainably Perfect: Idealized Images of Influencers Negatively Affect Users’ Mental Health
/](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/6937f4e0-603b-4235-9958-5e9f602f177b_f.jpg.webp?itok=56KFKDPK)
![Check your phone! Emory experts are asking: 'Do Alerts Actually Help Customers Manage Their Data Allowance Better?' /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/79570220-2b6b-4c0e-9bfa-160750ddbcf9_f.jpg.webp?itok=ehaXOgUU)
![It Works on TV - Do Property Rehabs Drive Up Prices in Surrounding Neighborhoods? /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/d30d84df-84c0-4f43-969b-46b455a2e704_f.jpg.webp?itok=r-7lMyLT)
![Expert Insight: Properties on Confederate-named U.S. Streets Sell for Less /](https://goizueta.emory.edu/sites/default/files/styles/variable_content_carousel_l_481_x_321/public/imports/7e227f51-6b1a-4b4e-a52a-25f77dc4eb93_f.jpg.webp?itok=G0ssqoBl)
Our Podcast: Goizueta Effect
![Goizueta Effect](https://img.transistor.fm/a0CI8vRnGS-wXbb27_05lmsbZm72EItzNwrCo2wVbB8/rs:fill:3000:3000:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzEwMTYxLzE1ODky/MDU1MTYtYXJ0d29y/ay5qcGc.jpg)
Goizueta Effect
When you change your perspective you can change business for the better. Join us on Goizueta Effect to hear from leading faculty at the Goizueta Business School on the latest trends, research, and innovations in business, and find out how you can achieve more, do more, and create more in today’s ever-changing marketplace.