Strategic Plan at Goizueta Business School

Raising the Stakes: Goizueta's Strategic Plan to Inspire Meaningful Change

Business education has been an integral part of Emory University's identity since 1919. Our ongoing success will be defined by our ability to raise the school's stature and influence in new and more meaningful ways. As we approach our 100th anniversary, this goal is of critical importance. The business world is increasingly complex and in need of dynamic talent and thought leadership. With strategic themes that intersect business and education, the Goizueta Business School positions itself to deliver innovative ideas to foster collaboration, further external influence, and fuel financial resources for years to come.

  • Goizueta Business School will be the voice, authority, and influence of meaningful business performance that ignites passion to drive lasting change and be a community of choice for learners, leaders, and educators who are admired for positively influencing the world of business.

  • Through a comprehensive process of interviews, research and collaboration with Goizueta stakeholders, the school has identified a number of thematic directions capable of driving overall success. Focused on areas that combine our existing strengths with external need, these topics offer immense opportunity for business impact through research, student success in the marketplace and mutually beneficial partnerships across industries and fields. Our strategic themes include:

    With the goal of raising awareness of and support for Goizueta throughout the global marketplace, these initiatives provide the ideal landscape for success as we approach our 100th anniversary and beyond.

  • Attract Premier Faculty and Student Talent

    Clarity around our distinction, and the value Goizueta provides the business and academic communities, can encourage potential students, faculty and partners to more strongly consider us for their professional scholarship and personal development.

    Create Greater External Engagement

    Better communication of the potential in working with Goizueta means clearly articulating a narrative for why recruiters should hire our students, why businesses should support our research and why industry should invest in our insights.

    Engage and Equip Our Key Stakeholders

    To harness the power of the Goizueta alumni community, we must be more intentional about providing proof of our excellence so they can confidently and informedly act as advocates on our behalf.

  • Influence | Collaboration | Resources

    • Garnering influence with multiple stakeholders
    • Engaging collaboratively across areas and organizations
    • Acquiring valued resources

  • In fall 2016, Goizueta conducted its first call for proposals in its newly-created Innovation Fund. Below is a summary of our initial proposals.

    Innovation Fund

    The proposals, submitted by faculty and staff, showcased a range of ideas to expand on our strategic themes. Funds awarded will be used to test the viability of these ideas in real-time, giving us the ability to execute new directions without compromising our existing budget.

Goizueta Business School will be the voice, authority, and influence of meaningful business performance that ignites passion to drive lasting change and be a community of choice for learners, leaders, and educators who are admired for positively influencing the world of business.

Through a comprehensive process of interviews, research and collaboration with Goizueta stakeholders, the school has identified a number of thematic directions capable of driving overall success. Focused on areas that combine our existing strengths with external need, these topics offer immense opportunity for business impact through research, student success in the marketplace and mutually beneficial partnerships across industries and fields. Our strategic themes include:

With the goal of raising awareness of and support for Goizueta throughout the global marketplace, these initiatives provide the ideal landscape for success as we approach our 100th anniversary and beyond.

Attract Premier Faculty and Student Talent

Clarity around our distinction, and the value Goizueta provides the business and academic communities, can encourage potential students, faculty and partners to more strongly consider us for their professional scholarship and personal development.

Create Greater External Engagement

Better communication of the potential in working with Goizueta means clearly articulating a narrative for why recruiters should hire our students, why businesses should support our research and why industry should invest in our insights.

Engage and Equip Our Key Stakeholders

To harness the power of the Goizueta alumni community, we must be more intentional about providing proof of our excellence so they can confidently and informedly act as advocates on our behalf.

Influence | Collaboration | Resources

  • Garnering influence with multiple stakeholders
  • Engaging collaboratively across areas and organizations
  • Acquiring valued resources

In fall 2016, Goizueta conducted its first call for proposals in its newly-created Innovation Fund. Below is a summary of our initial proposals.

Innovation Fund

The proposals, submitted by faculty and staff, showcased a range of ideas to expand on our strategic themes. Funds awarded will be used to test the viability of these ideas in real-time, giving us the ability to execute new directions without compromising our existing budget.

Behavioral Insights

Image for Behavioral Insights Our multi-disciplinary approach to understanding the preferences and activities of an organization's customers, employees and stakeholders produces findings that enhance overall decision-making.

Read More

Business Analytics

Image for Business Analytics We are committed to the development and application of advanced analytic methods that will shed light on today's business challenges and prepare tomorrow's business leaders to make data-driven decisions.

Read More

Entrepreneurship

Image for Entrepreneurship We seek to be the community of choice for future entrepreneurs by providing an ideal environment for ideas to be created, nurtured and to thrive.

Read More

Experiential Learning

Image for Experiential Learning Goizueta is a leader in integrated, hands-on curriculum featuring industry involvement and innovative learning experiences that develop critical thinking and leadership skills.

Read More

Healthcare

Image for Healthcare Through targeted research and training, we are focused on providing business insights and education that can improve the efficiency and effectiveness of the healthcare field.

Read More

Leadership

Image for Leadership Our belief in the importance of leadership training is evidenced in our curriculum, which requires all students to participate in leadership courses and activities during the program, ensuring their holistic development and ability to have lifelong impact.

Read More

Real Estate and Private Equity

Image for Real Estate and Private Equity As alternative paths of traditional business and burgeoning fields in the Atlanta area, our focus in real estate and private equity allows us to showcase our unique experiential activities and academic offerings that help students succeed.

Read More

Social Enterprise

Image for Social Enterprise The goal of our social enterprise initiative is to make markets work for more people, in more places and more ways. Our innovative programming and influential research allows us to achieve this goal for individuals throughout Atlanta and around the world.

Read More