Core Values

We take pride in our Core Values. These ideals that drive principled, effective leaders in business are the values we seek to instill in all of our students, both during their education at Goizueta and beyond. Because the Core Values are so important to the kind of leader we strive to develop, we work to incorporate them into every aspect of the student experience, throughout every course and program.

Courage – Leaders take risks

Courage is the state of being that allows one to act with confidence, resolve and self-possession in the face of uncertainty and risk. One of our most important core values, courage can take many forms, such as leaving one’s home country for the unknown challenge of earning an MBA, or the decision to walk away from a good job to chart an entirely new career.

Integrity – Leaders tell the truth

Integrity is the honest quest for, and application of, one’s value system. At Goizueta, we expect all members of our community to act in accordance with their own beliefs and our shared values, even in the face of personal risk or external pressure.

Accountability – Leaders are responsible

Accountability is the value that encourages our community to honestly assess our strengths and weaknesses, keep our commitments, and acknowledge and learn from our mistakes and successes.

Rigor – Leaders know business

Rigor instills excellence. At Goizueta, we seek challenges that place us outside our comfort zone. High expectations and goals are the standards that we choose for each other and ourselves.

Diversity – Leaders value difference

We deeply value diversity in the backgrounds, strengths, interests, and experiences of our students and faculty. We continually strive to contribute to the business community with perspectives based on a range of ideas and practices, and our success is measured by the inclusion of all voices.

Team – Leaders motivate

The members of a team support one another, communicate effectively and challenge each other to strive for excellence. The output of a team is greater than the sum of its parts because it unifies strong initiatives and inspires its members to challenge conventional wisdom, ultimately realizing each member’s greatest potential.

Community – Leaders care

A true community is one that is based on trust, support and mutual respect. The combination of these elements creates an intellectually stimulating atmosphere of healthy competition and risk-taking without judgment. At Goizueta, we believe our intimate size and international flavor enhance our community, and instill values that extend beyond the classroom for the rest of our lives.

Core Values Council

Made up of students from our MBA programs, the Core Values Council works to promote our Core Values throughout every aspect of the Goizueta experience. With tools such as reading lists for incoming and current students and events that illustrate the Core Values in action, the council works each year to integrate our Core Values into both the admissions process and the curriculum.