BUS 504 - An Introduction to the Business of Healthcare
This course will provide students with an overview of the current structure in the healthcare industry and an understanding of the complex inter-relationships among the players in the industry. The course will explore the fundamental business models used by various players in the industry including providers, innovators, insurers, employers, and government regulators. Students will become familiarized with the economic incentives and important issues, which must be addressed for individual players to create value in the U.S. healthcare system. Students will leave the course with the ability to frame the important questions required to evaluate potential business strategies and operational issues in each sector of the healthcare industry.